Why Aussies are calling for a boycott of Baker’s Delight: ‘I won’t be buying anything from them’

Some Australians have called for a boycott of the country’s biggest bakery chain after learning its founder donates money to conservative causes.

It was revealed on Thursday that Bakers Delight founder Roger Gillespie was one of the very wealthy who supported the Advance Australia (AA) lobby group.

Mr Gillespie told the Australian Financial Review he donated $20,000 to AA and $14,000 to the Liberal Party in 2022 because ‘he supported the group because of its position on the (Vote) referendum’.

The Indigenous Vote in Parliament was soundly defeated, losing in every state and winning only in the ACT, last October.

But for some in the minority who supported the Vote, Mr Gillespie’s support for the No cause is reason enough to boycott his business.

Some progressive Australians have called for a boycott of Australia's biggest bakery chain after learning its founder donates money to conservative causes.  A young woman is depicted working in a bakery

Some progressive Australians have called for a boycott of Australia’s biggest bakery chain after learning its founder donates money to conservative causes. A young woman is depicted working in a bakery

‘Bakers Delight, it turns out, isn’t delicious at all. Boycott,’ one person wrote on social media site X, formerly known as Twitter.

“Wouldn’t buy anything from Bakers Delight again,” said another.

A third commenter said ‘This guy must be very sure his political views won’t affect sales’.

But there was also plenty of support for Mr Gillespie and the bakery chain.

‘I will continue to support #BakersDelight, great products and sensible management,’ wrote one.

“Thank you Bakers Delight, will be sure to buy more from your stores from today!” said another.

Some personalized their attack, with one saying they had ‘never shopped at #BakersDelight before but surely will now. 4 cafes in stock.

‘Suck it leftist losers. #N0 won.’

Another said they would now buy their baked goods from the chain more often.

‘Looks like I’m shopping MORE #BakersDelight. Well done management that they are not afraid of the minority,” they wrote.

Some commentators pointed out that the call for a boycott was not fair as it would harm the individual shop owners more than Mr Gillespie.

‘Bakers Delight stores are franchises. A boycott will achieve nothing. Nobody thought this through,’ one X user posted.

Despite the nasty tone of many of the online comments, some found it an opportunity for humor.

‘I boycotted this place when it first opened and they told me they don’t sell meat pies at a bakery. This is now an Australian #BakersDelight,’ one joker wrote.

USA Online Post Australia has contacted Bakers Delight and Mr Gillespie for comment.

Bakers Delight founder Roger Gillespie (right) and his wife Lesley are pictured in one of their franchises

Bakers Delight founder Roger Gillespie (right) and his wife Lesley are pictured in one of their franchises